Blog posts and interviews on the music industry
Viewing entries tagged
Social Media
Ariel is a thought leader in the digital PR world: the founder of a successful PR firm; international speaker & educator and the author of two books on social media and marketing for artists. Ariel’s Cyber PR® process marks the intersection of social media with engaged behavior, PR, and online Marketing.
Over the last few years Brian has carved his niche in the current music industry. After having been head buyer for a popular Canadian music retail chain, he has now become an advocate of the freemium music model. His Twitter bio reads: "creative coach. music marketer. podcaster. blogger. guy behind The DIY Daily Newsletter & Podcast" and for those of you who don't know, Brian puts out a podcast every day! Wow!
Work your craft, hone your skills, become the best you can be, get out and play, learn from mistakes,... but do the business too! The reality is, that as an artist you're an entrepreneur and a business owner! If you can't invest time into to all aspects of your own career then no one will!
A few years back I came across Thorney Bleeder Records and their free compilation, "Get Thorny". Since then, it seems that Brian's name, along with that of Thorny Bleeder, are constantly associated with exciting music updates and a wealth of music business knowledge. Brian's DIY Daily and blog posts carry some priceless insight for bands that should not go unread. Getting the chance to pick Brian's brain on a topic he knows better than most was interesting and insightful to say the least. Thanks again, Brian, for sharing your knowledge!
Ariel Hyatt is the founder of Ariel Publicity, a social media PR firm based in New York. Their Cyber PR ® Campaigns place musicians on blogs, podcasts, and Internet radio stations and coach them to create authentic relationships with fans. Since 1996, Ariel Publicity has represented over 1,500 independent musicians.
Her book Music Success in Nine Weeks has helped over a thousand musicians get in control of their online strategies and her ongoing blogging challenges keep artists accountable through the reading process.
